Keyword research

hermionerana

identity (who they are, age group, gender and geographic target);

interests and passions;

booking habits.

Just through this simple step you will begin to outline a precise overview of your audience, which will also give you an idea of ​​the words they will click on during a search on Google (or any other search engine) .

The words typed in the Google search portugal telegram data string take a very specific name, namely “keywords” or “keywords” . If you want to attract your target and stand out from your competitors, you need to implement a strategy based on these words, which you will have to insert into your website and make sure that they coincide with those clicked by your target users.

Keep in mind that keywords are not all the same but, on the contrary, vary based on the search intent of those who type them , thus dividing them into a precise classification, which distinguishes them into:

informative;

commercial;

transactional;

of navigation.

Informational keywords are the most generic category of all: the ones that are typed when a user is looking for very basic and general information. Going back to one of the previous examples, an informational keyword could be: “Where to stay in Riccione” .