標題: 6 Ideas for Entrepreneurs on How to Attract Clients with Free Stuff [打印本頁] 作者: rabiarahi 時間: 2024-11-9 13:56 標題: 6 Ideas for Entrepreneurs on How to Attract Clients with Free Stuff There are tricks that can significantly increase the percentage of conversion of clients into buyers, as well as attract the attention of the "cold" audience and gain their trust. The article contains 6 working ideas that can be easily implemented in any area.
Free option
Offer your customers a feature that will help them save time or make their lives easier. For example, it could be an online calculator or an app that can help them calculate the cost of a service or product.
Virtual product
Give customers the opportunity to see what social media marketing service their life will look like after purchasing the product. For example, if you sell furniture, you can offer customers a virtual tour of their future apartment with a new sofa, kitchen, and closet.
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Games
This is a great way to engage your audience and increase their brand loyalty. You can create an online game where participants have to solve problems related to your product or service. For example, one juice manufacturer has a game on their website where they can choose a dish to go with each drink and then get a recipe for making it.
Participation in production
Invite people to participate in the process of creating a new product. For example, if you are engaged in the production of sweets, you can ask customers to come up with an unusual flavor.
Master class
Some products may seem complicated or cause mistrust among potential buyers - for example, medical equipment. In order to interest the audience, you can hold a master class. There you can demonstrate all the advantages and motivate people to buy.
Product locomotive
One of the most common marketing strategies is to use a locomotive product. The basic idea is to set a low price for a product that is in high demand. This price attracts customers, who in turn begin to fill their baskets with other products that are already sold at a regular price.
For example, in winter, some stores offer a free cup of tea. The customer enjoys the hot drink and chooses the products displayed on the shelves.
Attracting new customers without large financial costs is possible if you offer them a free and useful product. There are other ways to interest buyers, which you can learn in our free online course " Customer Focus as a Way of Thinking ".